Hier das Programm des heutigen Vormittags im Rahmen des EDCF open meetings im Überblick:
Peter Wilson, HDDC, UK
Peter Walford, Plexipus Consulting, Netherlands
David Hancock, Senior Analyst, Film & Cinema, Screen Digest, UK
Peter Dinges, CEO, FFA, Germany
Olivier Hillaire, Manice, France
Rolv Gjestland, Senior Adviser, cinema design and technology, Film & Kino, Norway
Charles Flynn, Executive Director, DCinema Compliance Group, France
Kommer Kleijn, Freelance Director of Photography and Stereographer, IMAGO, EDCF, Belgium
Siegried Foessel, Project Manager, Fraunhofer, Germany
Angelo D’Alessio, CDG, Italy
Francois Helt, Doremi, UK
IBC’s d-cinema programme concludes on Tuesday morning when it again hosts the annual open meeting of the European Digital Cinema Forum.
This session will provide a particularly European focus on current d-cinema
issues, including a loook at where d-cinema has grown in the last twelve months and examining the economic drivers behind this. We will highlight some of the territories where d-cinema has stalled or not started and examine any financial and technical reasons behind this.
The session will also review how compliance and certification are being applied in Europe, and check progress on the specific European requirements being built into SMPTE standards. These and many more questions will be considered by the EDCF in this concluding digital cinema session at IBC2008, which is open to all attendees.
Der Titel und die wichtigsten Stichpunkte:
“Leadership in Brand Management & Customer Engagement”
Strategies, tactics and methods for services & brand using digital
• What drives consumers, to seek engagement and interaction
• What are the essential capabilities of a digital value-chain for
• How do Web-savvy marketing groups beat other brands, even
when they are well-funded and deeply entrenched incumbent
• How does interactive media and social network media filter
and reinterpret marketing communications? Managing
feedback loops with social media planning.
• The 45-day single-person bottom-up project-planning process:
How do innovation leaders drive organizational change for
marketing success, using the master roadmap!